We’re deeee-lighted to share with you our most recent rebranding project for none-other than the blogging king, Chris Garrett.
In fact, if we had to liken him to a mainstream pop culture icon such as Scott Stratten did for Chris Brogan when he called him Boba Fett, we’d have to say that Chris Garrett is without a doubt a modern day Charles Dickens. Don’t believe me? Check out a transcript of one of our Skype conversations:
[09/06/2010 12:48:42] Chris Garrett: angels should sing when people look at it [...] and milk not sour in its presence.
Yep.
Chris approached Easisell to have his flagship offering (Authority Blogger) redesigned. He felt that after a hiatus of focusing on other projects, AB needed to be “brought back to life”. We agreed – see below.
Before

It was lacking a certain... je ne sais quoi...
After
We had to agree on the layout and the font first, but once we had those in place the rest came pretty quickly.

A wee mini logo that will be used on smaller materials like banner adverts

The final poetic justice to this chapter of Señor Garrett's career.
All in all, a thoroughly enjoyable project! Click the image below for a higher resolution.

Progression Board for Authority Blogger
No related posts.
Chris Garrett’s Authority Blogger Rebranding
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We’re deeee-lighted to share with you our most recent rebranding project for none-other than the blogging king, Chris Garrett.
In fact, if we had to liken him to a mainstream pop culture icon such as Scott Stratten did for Chris Brogan when he called him Boba Fett, we’d have to say that Chris Garrett is without a doubt a modern day Charles Dickens. Don’t believe me? Check out a transcript of one of our Skype conversations:
Yep.
Chris approached Easisell to have his flagship offering (Authority Blogger) redesigned. He felt that after a hiatus of focusing on other projects, AB needed to be “brought back to life”. We agreed – see below.
Before
It was lacking a certain... je ne sais quoi...
After
We had to agree on the layout and the font first, but once we had those in place the rest came pretty quickly.
A wee mini logo that will be used on smaller materials like banner adverts
The final poetic justice to this chapter of Señor Garrett's career.
All in all, a thoroughly enjoyable project! Click the image below for a higher resolution.
Progression Board for Authority Blogger
No related posts.